Find people searching for brands like yours
Unlike traditional marketing methods, digital marketing provides the opportunity for organisations to communicate with customers and supporters that are looking for them at the moment that they are searching. Using tools such as web design, search engine optimisation, pay per click campaigns, and social media advertising marketers can find and connect with like-minded people to build trust, develop relationships and encourage sales. Our team can walk you through every step of the process, whether you’re new to digital marketing or just looking for a new team. By developing a strategy with you and implementing that strategy with regular updates for you, we’ll take the stress out of the process.
What is digital marketing?
Digital marketing is an umbrella term for all marketing taking place on digital platforms. It encompasses other forms of marketing including content marketing, social media marketing, online marketing and more. Any marketing you partake in online is part of digital marketing.
What was once an industry dominated by banner ads and forum posts is now an integral part of any online business strategy. As the internet has grown, so too has digital marketing. With the regular updates to online platforms comes the challenge to keep up to date. Each time Google updates its algorithm, digital marketers adapt their behaviour to keep appearing in search results. Each time social media platforms bring out a new feature or upgrade an old one, digital marketers adapt to these changes.
Digital marketing has grown to become the most effective way to connect with people looking for your product or service.
Developing a digital marketing strategy
Your digital marketing strategy will be individual to your requirements. You may need to be promoting videos on social media and pre-rolls on YouTube or pay per click advertising under local or national search results or perhaps you should be using Facebook, Twitter, LinkedIn, Instagram to promote your message and to encourage people into your sales funnel. Defining your goals and which tools to use to complete them is the first steps to any successful digital marketing campaign. Our team are here to work with you to achieve your goal; we can provide you with insights and advice on best practice, implement your strategy and take the stress out the process. If you have any questions during the process, we’ll be happy to answer them and provide regular reports, so you are in complete control.
If you would like some help or advice when it comes to your digital marketing, then give us a call today. We would be happy to help.
Our Digital Marketing Services
We build responsive bespoke websites tailored to your needs and with your marketing strategy in mind. Our sites can come with a standard or custom content management system (CMS)
Our team will help you discover the right keywords for your web copy, campaign and digital marketing. Providing you with integral data for your success
Pay per click advertising is a great way to appear at the top of search results for the most important terms for your orgnaisation. Our team will manage this process with monthly updates to keep maximise your campaigns results
As social media become increasingly noisy and new regulations are placed upon business it’s become more important to boost social media posts and create social media adverts. Our team can help you with every step of the process
Running a website can be similar to running an office block, there are regular little jobs that need doing to keep the water running and the site working smoothly. Our team take those jobs off your hands with our web maintenance service