What Is A Hashtag
Anne Buckland

What is a hashtag?

For this blog, we’re going right back to basics. Over the last 10 years, the use of smartphones, apps and social media has increased exponentially with accessibility to digital technology. Words like ‘trending’, ‘analytics’ and ‘hashtags’ are commonly used by those in the social media arena. Yet, for many, the

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What content marketers can learn from broadcasters
Anne Buckland

What content marketers can learn from broadcasters

Over the last decades, technology has exploded, offering up ever increasing ways of communicating with people. In just 30 years we have developed from what was once a family activity, sat around a radio or TV to tune into the weekly programmes, into a content on demand industry where we

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What is copywriting
Anne Buckland

What is Copywriting and how can it help your business?

WHAT IS COPYWRITING? Copywriting is the crafting of words to convey the services, purpose, vision and values of a brand. Copywriting is used on a variety of different platforms including – brochures, posters, web pages, social media, magazines; and in both print and digital forms. Words are powerful. Think about

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Video Production For Small Business
Anne Buckland

Video production for small business

Video has become important on every platform and on a wide range of levels. It enables people to be easily entertained and informed and is particularly appealing to visual learners. In a 2018 survey, 54% of consumers say that they prefer to see video content from a brand or business

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social media for business
Anne Buckland

How To Use Social Media For Business

With over 3 billion people worldwide using social media networks, it is a low-cost way to reach your audience. But, just how do you use social media for business effectively? Where do you even begin? This is our introduction to social media for business, providing an overview of the subject.

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social media mistakes
Anne Buckland

5 Social media mistakes to avoid as a business

Whether you love it or loathe it, there are no two ways about it, social media is a very helpful tool for your business. It reaches people quickly and is an incredibly cost-effective marketing tool when used well. Brands such as Nike, Amazon and ASOS have cited social media as

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Growing Your Brand Through Case Studies
Anne Buckland

Growing Your Brand Through Case Studies

  What is a case study? A case study is a powerful testimony that tells a clear story of how your services have made an impact.  Case studies help you to connect with people and show the lives already affected by work that you’ve completed. They demonstrate why the work

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5 ways to use Instagram Stories in your marketing
Sheryl

5 ways to use Instagram Stories in your marketing

Instagram Stories may only have been around for a short time but they are certainly making an impact when it comes to social media marketing. Through short videos or images that are posted directly to your ‘My Stories’ feature you can share engaging content with your followers. As Instagram Stories

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